Three Fun Video Production Ideas for the Upcoming Year

Now that the year 2021 is among us, the time will soon be here to get as creative as possible in terms of video production. With the new year also comes new opportunities to not only revamp an existing strategy, but also come up with brand new content as well.


Here are three of the best video production ideas to consider making note of for the upcoming year.


*Perhaps one of the best video production ideas to think about making note of for 2021 is to offer some sort of deal to customers for the new year. This could come in the form of establishing some form of special deal that begins at the end of December and goes all the way through the early portion of the month of January, using it to help with moving a product in order to obtain additional sales to help with increasing yearly numbers. Furthermore, your company could also obtain more members and/or subscribers when 2021 begins, thereby allowing for an additional amount of momentum as a result.


*Another great video production idea to make note of for 2021 is to celebrate the year that the customers themselves have had, which is something that can be extremely impactful itself. For instance, if a customer has been with your company for one full year, think about putting a video together that features various statistics that helps to highlight their unique journey, such as showing how long they have been a part of your company, how many of your products that they have purchased, and approximately how much money they have saved thanks to purchasing products that have been on sale. On the other hand, if it proves to be too much work making a single video for each customer, consider combining statistics together and showcasing the activity of your customer base itself.


One other great video production idea to think about making note of as 2021 approaches is to offer all sorts of safety reminders to your customers. Letting your audience know that you care about them is something that is always great, especially when the new year is involved, as this is a time of year that can be both fun and dangerous all at the same time. With many individuals thinking about the future instead of the present day while, at the same time, enjoying their fair share of drinks, this can unfortunately result in many different types of accidents. In fact, according to the National Safety Council, over 400 fatal accidents end up taking place during the holiday period itself. It can be a good idea to put a video together letting your customers know that they should always remain as alert as possible, as well as let them know that if they plan on drinking, they should always make sure that they have a designated driver or contact a trusted friend or family members to take them home. Furthermore, offer links to local ridesharing services in your video as well.

If you believe your business could benefit from a professional marketing video or ad, contact the team at Echo Earth Media today!